Difficult Gold Rush: Challenges and Hidden Opportunities in the Russian Pesticide Market
Russia, with its vast territory, is not only an energy superpower but also plays a crucial role in agricultural production, offering immense potential for the pesticide market. However, for a long time, few new international players have successfully entered this sector, due to complex and profound reasons, including cultural and mindset differences, and more significantly, insurmountable registration barriers. A thorough analysis of these challenges and opportunities is essential to paint a realistic picture of the Russian pesticide market.